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From the Publisher’s Desk: How Book Publishing looks from the Other Side
(book publishing)
Many writers aspire to writing books. Writing a book is a long, involved, difficult process. Book publishing is harder. A writer may submit his book time and time again only to be turned down again and again. He may eventually be successful. Wouldn’t it have been easier to have just gotten published the first time? Is that possible? You can improve your chances if you understand a little bit more about what happens at the publisher’s desk. Book publishers are busy people with several projects crossing their desks every day. They must make fast decisions about what will sell. They must also delegate their time efficiently in order to keep the business running. Only occasionally do publishers actually seek out work. Maybe understanding the work day of a publisher will help you to get a book published.
Persistence Has a New Meaning
You all know that writers must be persistent. Regardless of how many times you get shot down and your ideas are thrown in the trash, you have to keep going back for more discouragement. The idea is that eventually you’ll make it in the door. If you can get all the way through, you will finally get to the place where more of your work is accepted than declined. When working with the book publishing world, the rule is the same. If you have a book that you know will sell, you can’t give up on getting it onto the publisher’s desk again and again. You probably won’t be sending the entire book, but excerpts from it. As you continually send your manuscript again and again to publisher after publisher, you should try to market it in different ways. Publishers are looking for a particular kind of writing and will dismiss anything that doesn’t look like what they are looking for. Variation in your marketing techniques may turn a rejected book into an accepted book.
The Right Stuff
Book publishing is a strange area of business. The people’s tastes are somewhat fickle and a book publisher has to keep up with what kinds of books will sell. It seems that technically written mysteries will always have a place on the bookshelves, but it is unclear how many authors readers are willing to get to know. That market may be tied up until Crichton and Grisham are finished. That is just one example from one genre of books though. Publishers have to keep track of what is selling in all areas of literature. The best way for you to get your work noticed is to make it look like the other writing that is selling. Be careful not to imitate style or voice of another author. Write with your own unique words while imitating the use of popular public opinion. Another way to improve your chances of getting your work onto the right publisher’s desk is to find out who’s publishing what.
Are You Barking Up the Right Tree?
Some publishers specialize in a certain kind of writing. If you are writing a novel, it won’t do you any good to send it to the people who publish technical manuals. How do you find out who is the most likely candidate to publish your work? There are reference manuals at your library that will tell you the kinds of book publishing that is happening. It will contain valuable information leading you to children’s book publishers, novel publishers and textbook publishers. If the handbook at your library is not quite up to date, your next option is to check out the new release and best seller rack at the book store. Buy a few books and read them. You’ll have a much better feel for the market if you are a consumer.
Book publishing is a difficult field to break into. It can be helpful to approach the issue from the direction of the publisher. Before you send out your manuscript again, there are things you can do to improve your chances. Change your marketing style so that you just may grab some better attention. Make sure that you are a book consumer yourself. You’ll get a better feel for what’s selling and therefore what a publisher will buy. You’ll also find out who is publishing which types of books. Finally, by buying the product you are trying to sell, you will improve the book economy all together. Publishers need to see people buying books before they can commit to publishing more.
Keeping your Career Intact During Maternity Leave Since, for the most part, maternity leave in this country is not paid, the reality of returning to work after having a baby comes much sooner than it does in most countries. No one wants to return to absolute chaos after they have the baby. Cut down on the stress of going back to work by being prepared. The length of your maternity leave can determine the amount of stress you return to. If you are willing and able it is a good idea to work as long as possible. Of course, everyone is not willing and able. For those that need a longer leave, they should put some plans in place to make the transition back to work smoother. How long you are on maternity leave varies. However, if you plan on returning after you have the baby, you do not want to return to a totally chaotic situation. That means that you want to have the needs of your career in tact before you take your maternity leave. Nothing should interfere with your new addition to the family. While you are bonding and spending time with your newborn you do not want the stress of the office hanging over your head. Lay the ground work so that you do not have to worry about the office while you are away. If you are the boss, you have a lot more stress to manage. It is important that you leave a responsible and capable person in charge of things in your absence. Start training that person to deal with the aspects of your job that they will have to handle as soon as you know you are pregnant. Nothing is more annoying than getting “How do I…” phone calls when you are on maternity leave. If your job is massive, split the responsibilities between two employees. You do not want to split up the tasks among too many people because this can lead to confusion. Two should be the maximum. Be sure to leave things in order. If you are not the most organized person, get that way when you find out you are pregnant. While you are on maternity leave anyone should be able to walk into your office and find what they are looking for in a very short amount of time. If things are messy there is more of a chance for things to go wrong. If you are one of those women that needs to have an extended maternity leave because of pregnancy complications, don’t fret. Enjoy your time offer and relax but also, if you can, try to stay on top of what is happening in your career field. Take an online class and brush up on skills. If you are not sure you want to return to your 9-5, research a new career. The Internet has made working from home a very real and popular option. Search for a job that will allow you to stay at home but also bring in some income. Some jobs, such as Computer Programming, can fetch a pretty penny. Do some research and find out what will suit you best. Work part time until you are ready to have the baby. While some women are eager to take their maternity leave, others are not so excited about it. If that is the case, talk to your employer about working part time until you are due. Some women work until they go into labor. There is no need to do that if you are uncomfortable but if you are having an uneventful pregnancy and love your job, why not? Web Hosting - Why Backups Are Essential One thing most web site owners have little time for is... anything! Anything other than focusing on their site content and the business or service it supports and the information it provides, that is. That means that administration often suffers, as it frequently must. There's only so much time in the day. But the one thing that you should never let slide are backups. They are like insurance. You rarely need it (you hope), but when you do you need it very badly. Performing regular backups - and testing them - doesn't have to be a nightmare. A little bit of forethought and effort and they can be automated to a high degree. And, they should be tested from time to time. Even when a backup appears to have gone without a hitch, the only way to know whether it's of any value is to attempt to restore the information. If it can't be restored, the backup is worthless. Even when the web hosting company provides the service, there is still some planning involved for the site owner. Hosting companies often rely on one or both of two methods. They backup everything (called a full backup), then backup anything which has changed since the last full backup (called an incremental backup). Of special interest are any configuration files that have been tailored. If you've modified the default installation of a software package, you want to be able to recapture or reproduce those changes without starting from scratch. Network configuration files, modifications to basic HTML files, CSS style sheets and others fall into the same category. If you have XML files, databases, spreadsheets or other files that carry product or subscriber information - about items purchased, for example, or people who signed up for a newsletter - those should get special attention, too. That's the lifeblood of your business or service. Lose them and you must start over. That can break your site permanently. It should go without saying that all HTML and related web site files that comprise visible pages should be backed up regularly. It isn't necessary to record every trivial change, but you can tailor backup software to exclude files or folders. Usually they're so small it isn't worth the trouble. But in some cases those small changes can add up in scenarios where there are many thousands of them. Here again, the backups are worthless if they can't be used. Even if the hosting company charges for doing so, it's worthwhile to test once or twice a year at least to ensure the data can be restored. That's especially true of database backups, which often involve special software and routines. Database files have a special structure and the information is related in certain ways that require backups be done differently. Developing a backup strategy can be straightforward. Start simply and review your plan from time to time, modifying it as your site changes and grows. But don't neglect the subject entirely. The day will come when a hard drive fails, or you get hacked or attacked by a virus, or you accidentally delete something important. When that day comes, the few minutes or hours you spent developing and executing a backup plan will have saved you days or weeks of effort. |